An illustration of the U.S. trademark opposition proceedings with a comparative look at France By Maëva Gomez, Attorney On February 11, TAS Rights Management LLC, the company managing the rights of singer Taylor Swift, filed an opposition against the U.S. trademark application for “Swift Home” submitted by CathayHome Inc. for bedding products. The opposition was filed before the Trademark Trial and Appeal Board (TTAB), the administrative body within the United States Patent and Trademark Office (USPTO) responsible for opposition and cancellation proceedings. The opposition mentioned both a likelihood of confusion with prior marks and a potential false suggestion of connection...